After years of struggling, Shake Shack exists from the Lebanese market. I personally thought it was time...
I always considered Lebanon and Lebanese people to be different on all fronts. To start, Lebanon is not a country that accepts franchises easily, almost all of them have already closed. Lebanese have a special way of thinking, special tastes, unique habits... Whoever wants to open in Lebanon has to listen, study and understand how Lebanese think. With thousands of comments to change and improve from every single visitor passing by the American fast food, Shake Shack didn't want to adapt. I personally like it in New York but never did in the middle east. Goodbye Shake Shack!
