August 15, 2013

Baileys Chocolat Luxe: Belgian Chocolate in a Glass

Bringing together two favorite indulgences, Baileys and chocolate. Anthony Wilson, son of one of Baileys Original Irish Cream’s creators, introduces Baileys Chocolat Luxe – real Belgian chocolate is fused with alcohol in a way that delivers the multi-sensory experience of chocolate in a glass.


Traveling across three continents, working with a world-class chocolatier and scientists and tasting over 200 varieties of the world’s finest chocolates, Wilson finally create a bespoke chocolate that would complement the drink and result in the ultimate molten chocolate drinking experience. “Baileys was the first liqueur to fuse whiskey and cream, and now Baileys Chocolat Luxe heralds a groundbreaking innovation in chocolate – the first time real Belgian chocolate has been fused with alcohol to deliver a real Belgian chocolate experience. I am proud to be the one to say I helped make this happen and that the family legacy with Baileys continues with a brand new innovative product.” Anthony Wilson said of his creation: “The philosophy behind developing Baileys Chocolat Luxe was to create an ambient molten chocolate experience – something that you could pour and drink at room temperature that would have the multi-sensory experience of eating chocolate. This is combining two ingredients that were always destined to be together; finally becoming a reality.

Baileys Chocolat Luxe combines Madagascan vanilla and over 30g of real Belgian chocolate per bottle.





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