April 18, 2015

Colorful Skittles in New Red Bottle

Skittles is launching a new bottle format this May as it taps into the consumer demand for confectionery products to enjoy on the go. According to studies, bottles are the second most impulsive confectionery purchase format (55%), this innovative new pack offers a great sales opportunity for retailers. Skittles are joining that trend...




The red container is designed to stand out on shelf, with an easy to open resealable lid to ensure people can enjoy Skittles when on the move.



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