Absolut has opened its first store, a travel retail outlet at Malaysia�s Kuala Lumpur International Airport (KLIA). The 484-square-foot venue features an Absolut bespoke bar, while an �Absolut Drinkspiration� display offers cocktails for travelers to consume in a lounge area.
�This is the first brand store that Absolut has ever opened, so it�s a historic moment for us,� says Paul Duffy, CEO of The Absolut Company. �With the Absolut Brand Store, we�re creating the ultimate brand experience for traveling consumers.� 
The Absolut Brand Store is a collaboration between The Absolut Company, Pernod Ricard Asia Travel Retail and Eraman Duty Free.
�This is the first brand store that Absolut has ever opened, so it�s a historic moment for us,� says Paul Duffy, CEO of The Absolut Company. �With the Absolut Brand Store, we�re creating the ultimate brand experience for traveling consumers.�
The Absolut Brand Store is a collaboration between The Absolut Company, Pernod Ricard Asia Travel Retail and Eraman Duty Free.
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